On Friday, January 26, 1979, Denver concert promoter Barry Fey launched The Rainbow Music Hall, which sat on the corner of Monaco and Evans (6360 E. Evans) from 1979 until 1989 when it was shuttered and converted into a Walgreens. During that nine-year period, the unassuming little concert venue (it held about 1300 people) hosted hundreds of artists ranging from Bob Dylan to Black Flag to U2, and just about everyone in between.
Despite its relatively small size, the Rainbow Music Hall filled a huge hole in the Denver concert scene of the 1980's. Not only did the Rainbow boast a spectacular PA that complimented the acoustics of the space, it was also an all-ages venue that played host to smaller, up-and-coming bands like R.E.M. and New Order.
Building a Rainbow
Barry Fey was not known as a particularly soft or sentimental man, but the Rainbow clearly occupied a special place in his heart. He bought the former triplex movie theater in 1978 and set out building a theater that would be much more than your average concert hall.
He described his relationship with Rainbow in a January 19, 1979 article in the Rocky Mountain News saying:
This place means more to me than just opening a concert hall. This is pride, man. I'm partners with the kid. They're the ones that made it possible. Music means more to Denver than someplace else. You couldn't make this happen in Cleveland and Detroit. We're caretakers for the kids who go there. It's their place.
How serious was Fey about making the Rainbow a place, "for the kids"?
For starters, he stayed up nights fretting about the service charges that would be tacked on to each ticket by Select-a-Seat. Select-a-Seat's service fee was a whopping $.60 (about $1.73 in 2016 dollars), but concert-goers who bought tickets at the Rainbow box office could knock that down to just $.10 (or $.29 today).
In 1980, the average concert ticket for a Rainbow show hovered between $7-$8 ($20.23-$23.12 in 2016) and Fey boasted that, "All the seats will be good seats. No one will be more than 70 feet from the stage."
Parking at the Rainbow was free, but there was only room for about 400 cars. (This would prove to be a thorn in Fey's side as we'll see in a moment.)
In its first month, the Rainbow hosted 12 concerts by 9 artists including Jerry Jeff Walker (who played on opening night); Cheech and Chong; The Dirt Band; Elvin Bishop; Al Jarreau; Leo Kottke; and Willie Nelson.
Not All Sunshine and Rainbows
While music fans fell immediately in love with the Rainbow, not everyone was thrilled to see rock and roll pay a visit to the corner of Monaco and Evans.
After about a year and a half of operation, the operators of the Villa Monaco shopping center, whose parking lot bordered the Rainbow's parking lot, were sick and tired of concert-goers using their parking lot as an overflow lot and filed a lawsuit against Fey. The suit contended not only that Rainbow employees were directing patrons to park in their lot, but also that, "loud, raucous and ill-behaved," fans were scaring away customers from the Villa Monaco's stores.
In the summer of 1982, Denver District Judge Harold Reed ruled that concert goers actually could use the Villa Monaco lot. He pointed to an earlier agreement between the Valley Tri and the Villa Monaco allowing overflow parking from the theater in the shopping center. He did, however, point out Fey's obligation to, "prevent any nuisances to shoppers."
A Night to Remember (or Forget - Depending on Where You Were Sitting)
On April 25, 1984, the Rainbow hosted Black Flag, a seminal hardcore punk band from Los Angeles in an evening that would go down in Colorado concert lore.
Black Flag's opening acts that night included the Meat Puppets, who would later score a few alternative hits in the 1990's, and a lesser known act called Nig-Heist.
Nig-Heist was comprised of Black Flag roadies and, as the article above indicates, the show ended with two members of the band spending the night in the Denver County Jail after being charged with indecent exposure. What the above article does not indicate, was what Nig-Heist did onstage to earn that night in jail. At least two Nig-Heist members walked on stage in various states of undress (mostly undressed) and, shall we say, danced as if no one was looking.
In a 2012 interview with Westword, Fey recalled the night as follows:
I had never heard of Black Flag. Their roadies opened for them, and this one a*****e took off all his clothes. I went up on stage, grabbed the mike and said, 'You'll never see a piece of s**** like that again!'
Black Flag front man Henry Rollins also recalled the night in his book, Get in the Van saying:
Mugger and Tom were arrested for being naked on stage when they were playing their set as the Nig Heist...We got them out of jail at 3:30 this morning. Barry Fey is the promoter, a real scumbag. He's horrible and will probably be around for many years to come.
Though Black Flag did return to the Rainbow, Nig-Heist never graced the stage there again. The incident has since faded into lore and legend, and in 2012, Westword placed it #18 on its list of Twenty Fabled Moments in Denver Music.
The End of the Rainbow
Nothing lasts forever and the Rainbow Music Hall was no exception. Fey sold the property to Walgreens in 1989 and the Rainbow Music Hall faded into the ether.
Well, almost faded into the ether.
For reasons that aren't entirely clear, Walgreens elected not to tear down the Rainbow Music Hall marquee when they took over the property. So it was that, for nearly 20 years, anyone driving through the intersection of Monaco and Evans was reminded of the glorious slice of Colorado rock 'n' roll history that took place at that location.
In 2009, the Rainbow sign was torn down to make room for a small strip mall that was built in the east corner of what had once been the Rainbow parking lot. With that, all physical traces of the Rainbow faded away for good. Memories of the Rainbow, like so many other lost venues and buildings, live on in memories and, of course, its own dedicated Facebook group.
If you enjoyed this blog and want see more content like it, be sure to like the Western History and Genealogy Facebook Page.
Comments
It's amazing how a great show
It's amazing how a great show like that can stick with you through the years. Thanks for sharing the memory with us!
I was at tech school at Lowry
I was at tech school at Lowry afb in 1983. A buddy and I went to see Steppenwolf at the rainbow one evening. Great show and a cool venue. Walked all the way back to the base after the show as we had no bucks for a taxi....don't remember how far. Nice to read the article on the rainbow...thanks!!
That's a heck of a walk, Jan,
That's a heck of a walk, Jan, but a little fresh air is always welcomed after a great show. Glad you enjoyed the article and thanks for reading!
Great article! Saw several
Great article! Saw several bands there including Blackfoot, Def Leppard, Triumph, and the first show ever in Colorado for Judas Priest.
I also saw April Wine and was just discussing with a friend the warm up band that replaced Kid Sister who pulled out for some reason. The replacement band was a local Denver band and I'm pretty sure the name of the group was the guitarist's last name. Would greatly appreciate this info if anyone remembers:)
Another set of amazing shows.
Another set of amazing shows. The Rainbow really offered up something for everyone. We'll put it out the world. Does anyone remember the name of the opening act for April Wine at the Rainbow Music Hall in Denver? I promise to keep it, Just Between You and Me.
Possibilities on your
Possibilities on your question, Bill, from a friend of mine: Jinx Jones was active in Denver then as were Chris Daniels and the Kings? Any chance on one of those?
The Rainbow was a great room!
The Rainbow was a great room! Didn't the sound system consist of Klipsch speakers, and maybe other stuff? I played there in 1980 in a Denver band, TRUX, and we played with another Denver band, the Kamikaze Klones. Great times!
I saw the Dixie Dregs there
I saw the Dixie Dregs there that same year, and 3 years later ended up playing a short tour with Andy West from the Dregs....
I think you might be right
I think you might be right about the sound system. Whatever it was, it sure sounded good.
When Denver was a cool small
When Denver was a cool small town. Not what it is now :(